Backlinks – The Backbone of Traffic And SEO

Backlinks are links to your site from another site. They are also called inlinks, or inbound links. The more backlinks you have, the higher you will appear in the SERPS, and the more traffic you will have. Backlinks are essential for traffic and SEO.

So, how do you get backlinks? The best way to get backlinks is to have other sites link to yours. They’ll do this if you provide quality content they feel is of interest to their readers.

Articles:

Write articles and submit them to article directories. Include a signature with your articles. In the signature have a link to your squeeze page, or another article. This link is your backlink. Don’t make this a link to your Home page.

It’s better if your signature link is a deep link. A deep link is a link that goes to an internal page on your blog. This can be to an image, article, video, or what have you. If you frame your signature as a question, you’ll arouse your readers curiosity, and they’ll click your link.

Forums:

Many Forums allow you to have a signature on your posts. You’ll frame this signature the same way you did for your articles. This should also be a deep link. Your goal is to get post readers to click to your site.

If you join a Forum for back linking be careful that you aren’t perceived as a spammer. Your posts should be relevant to the topic. You should be contributing to the conversation. Posting just to have your link seen is always a bad idea. People will notice, and you will be banned.

Blog Comments:

The same rules that apply to forum posting also apply to blog comments. The blog should be relevant to your site. If your blog is about model airplanes, commenting on a bull fighting site makes no sense. Your comment should be pertinent to the post your commenting on.

It’s important to comment on popular blogs that you know get a lot of traffic. You can use PR ranking, or Alexa to find out a blog’s popularity. Try for sites with a PR ranking of at least 4. The higher the number, the more popular the site.

You can check the number of backlinks you have, and where they’re coming from using Yahoo Site Explorer. Go to www.yahoo.com  and type link:yourdomainname.com in the search box.  Using this site as an example I’d type link:onlinemarketingreality.com.

You should be spending time  every day getting backlinks to your site. Just an hour a day will go a long way to improving your traffic. Traffic is the bottom line in online marketing. No traffic = no sales. Backlinks bring the traffic and the sales will follow.

Best,
Rick Olsen


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